Eddie bauer and airstream partner to fuel americas spirit. That is how climber george bell described the infamous peak after the first american expedition in 1953forever giving the mountain its nicknamethe savage mountain. Considering the price and build quality that went into both of these jackets. Eddie bauer is getting back to its roots this season by launching the first ascent line of outerwear and apparel. Our first ascent guide team built this ultralight jacket for alpine climbing in cool to cold weather. May, 2016 eddie bauer first ascent is a line of worldclass expedition and ski wear created by eddie bauer with some of the best mountain and ski guides in the world. This is marketed as a performance jacket, and the opportunity to test a stylish sleek winter jacket is always a treat. The first ascent line of outerwear and gear combines eddie bauers signature approach to creating premiumquality clothing, accessories and gear for the. If you follow our blog, youll know that weve been falling in love with eddie bauers quality adults and childrens wear. The microtherm stormdown jacket is part of eddie bauers first ascent line of mountain wear.
The return to everest expedition marks the expeditionary launch of the new line. The copy and imagery for apparel are inspired by guide. Eddie bauer, llc is an american limited liability company, headquartered in bellevue. The stretch technology, wicking capabilities, functional pockets, and sun block protection are great features that place these above your average hiking pant.
Just came across this today, eddie bauers first ascent. Eddie bauer filed for bankruptcy protection and said a sale of its assets. Sales of eddie bauer, which has 370 stores in the u. Interesting stuff as maybe, juuuust maybe, it means that eddie bauer is going back to its roots though not going so far as to manufacturing in the usa and actually trying to put out quality outdoor. Eddie bauer coupon terms cannot be combined with other discounts or applied to noneddie bauer branded merchandise, sleeping bags, tents, first ascent packs, ilaria products, evertherm products, limitededition or custom products, previous purchases, gift card purchases, credit card payments, taxes, shipping, or other fees. Eddie bauer and wally byam were visionary innovators for the american outdoor lifestyle in the early 1900s, said neil fiske, president and ceo of eddie bauer. A short bout of success was followed by a decline in sales, and eddie bauer was taken over by eddie bauer holdings in 2005. In 2009, the company introduced a line of mountaineering gear, first ascent, and this summer it will debut sport shop, a subbrand devoted to. Using the same guidebuilt, guidetested philosophy, the company has just released a new line of tents, backpacks, and sleeping bags to equip everyone from the hardcore mountaineer to the car camping family on a visit to the national parks. The jacket uses high quality 800 fill to give it high warmth to weight ratio. The microtherm stormdown jacket is part of eddie bauers first ascent line of clothing.
Eddie bauer october 19, 1899 april 18, 1986 was an american outdoorsman, inventor. I have used a first ascent eddie bauer pack before and it was actually pretty sweet. Point6 selected by eddie bauer to be exclusive sock. The eddie bauer first ascent mens downlight stormdown jacket is a down puffer for cold weather pursuits. Eddie bauers newest line of guideworthy gear bears the name first ascent, and it first hit shelves in 2009. First the microtherm technology is first ascents lightest and warmest down construction. In 1920, eddie bauer, at the age of 21, established his first store in downtown. The company has come a long way from its first quilted goose down jacket called the skyliner, and continues to provide premium, modern outerwear for men and women. I am selling a new with tags eddie bauer first ascent mens mountain ops jacket, size medium, color charcoal. The eddie bauer microtherm stormdown jacket is a versatile lightweight down jacket that looks best after youve put a few miles on it. See more ideas about eddie bauer, ski wear and how to wear. They also have a scratch and dent area that is only open on friday and saturday. Eddie bauer bridgeport halfzip tech fleece pullover, size m storm heather.
This awardwinning line of outdoor clothing has been designed with the help of guides, mountaineers and. Eddie bauer first ascent mens downlight stormdown jacket. Point6, designer and manufacturer of premium merino wool performance socks, will raise the bar exponentially through an exclusive partnership with first ascent, eddie bauers new line of worldclass expedition gear in september 2010. The eddie bauer microtherm stormdown jacket caught my attention and made my personal shortlist. Definitely purposedesigned for people climbing big mountains in expedition style lots of organization pockets. Eddie bauer first ascent accelerant jacket discover extreme versatility. The advancements in technology just keep getting better. Eddie bauer is experiencing rapid declining sales1 eddie bauer does not 2 increasing returns from 3 customer relationshipunderstand who their catalog channel, a synergy management problemscustomers are management problem eddie bauer 70% of channel management currently has no merchandising is lead to increased crm system in. Im going to need a similar tent eventually for denali plans. Shop for eddie bauer adventure carseat online at target. Shop womens first ascent shorts on sale at eddie bauer, a legend in american sportswear.
He founded the eddie bauer company to sell tennisrelated items in seattle, washington in 1920. Hornbein and unsoeld made the first ascent of the west ridge but not until. This also reduces the bulk of the jacket without sacrificing the warmth, making this jacket extremely packable. Adding on to apparel and accessories, eddie bauer first ascent can now offer the outdoor adventurer a full line of gear.
Eddie bauer pulled out all the stops with the airbender, a 20degree sleeping bag with integrated, inflatable sleeping pad. Retail marketing strategy eddie bauer linkedin slideshare. For the first time in 35 years, eddie bauer was an independent company. The downlight is versatile, lightweight, and warm enough for most cold weather situations. The eddie bauer first ascent guide pant will be a solid companion for any of your endeavors. True, its not the lightest jacket in this category, but it boasts a combination of features that make it a choice that wears well and looks surprisingly good. The next generation of our winter workwear, mountain. Shop for clothing, shoes, accessories, and more across womens, mens, kids, and baby. Eddie bauer mens downlight vest at amazon mens clothing. Eddie bauer october 19, 1899 april 18, 1986 was an american outdoorsman, inventor, author, and businessman. Free shipping on the eddie bauer first ascent storm ops 2. Eddie bauer brings you first ascent, a line of worldclass expedition and ski wear created by eddie bauer with some of the best mountain and snowsports guide. This marked the dawn of a new era, one defined by a movement back to the roots, and a proud representation of the brands heritage.
Nwt eddie bauer first ascent womens microtherm stormdown. After a storm high on the mountain not all the clients were able to make the. Today, the company maintains a love of the outdoors with quality products you can trust and a passion. Yes, eddie bauers spent a few decades making quasilux explorer editions and sundresses for yuppy adirondackvacationing women. The front part is a typical eddie bauer outlet store, and the back part is their deep discount eddie bauer warehouse store. Microtherm stormdown jacket part of their first ascent line is hard to beat.
Eddie bauer went all out to create its new line of highend outerwear, packs, and accessories, enlisting the help of an ateam of mountain guides like ed. First thoughts for the eddie bauer downlight stormdown hooded jacket. For the past 18 months, eddie bauer has been working with their first ascent guide team in developing the new first ascent mountaineering gear. The first ascent section is part of the warehouse section. Custom made eddie bauer products and custom made eddie. The same day we got my girlfriend the eddie bauer bc microtherm 2. Shop first ascent jackets on sale at eddie bauer, a legend in american sportswear. Discover whats missing in your discography and shop for eddie bauer releases. Eddie bauer opened his first sports shop in seattle, washington, in 1920. Eddie bauer mens microtherm stormdown jacket, dk loden. Apparel and marketing graphics developed for the eddie bauer, first ascent brand. Eddie bauer first ascent release full line of tents the. When im outdoors at any time of the year, i need a jacket that is lightweight, packable and warm. Explore our latest selection of first ascent shorts for women.
If your intuition tells you eddie bauer doesnt make guide gear, youre both right and wrong. Returns are free and easy thanks to a prepaid shipping label and resealable packaging. Explore our latest selection of products in first ascent jackets. The new line is geared toward people making their first climb, first tracks and. In conjunction with innovative design and exceptional customer service, eddie bauer offers premiumquality clothing, accessories and gear for. Eddie bauer bridgeport halfzip tech fleece pullover, size m. Bauers passion for the outdoors was apparent from an early age. Eddie bauer custom microtherm stormdown jacket outside. Each cluster of the super highloft 800 fill stormdown insulation is also treated with a dwr finish so the down retains its loft and superior insulating. From a rented workbench inside another mans shop, it grew to become an international brand outfitting mountaineering and scientific expeditions with downinsulated garments and sleeping. Eddie bauer filed for bankruptcy protection and said a sale of its assets could be completed by midaugust, signaling a fresh start for a brand that has been buffeted by business fads.
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